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Barrrrrmy times!

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My agency 9xb recently moved premises and required a full refit. Part of the existing setup was a rather blank white wall with a red fire alarm top center of it. This area was to be the reception wall that clients and guests would see when entering the building so we decided to go crazy and generate some artwork to fill the space and brighten the room up. The simplest thing to do would be to paint it, but we’re not like that here, we don’t mind taking risks and thinking outside the box.

Before the refit started we took a couple of shots of the wall from different angles and mocked up a few ideas.

Initial visuals

Options whittled down

Option 1: Millions of sheep

Wall option 1

An illustration of hundreds of sheep with one cheeky-chappy chilling out.

Option 1: Millions of sheep – closeup

Wall option1 closeup

Option 2: Crazy phychodelic sheep

Wall option 2

Seriously bright, seriously mental.

And the winner is…

The crazy phychodelic sheep of course!

Another angle mocked up

Mockup winner

The final file ended up being 1.4gb in size, measuring 3.5m by 2.2m. Sheep image from istockphoto, printed out and an industrial high res scan created, merging a phychodelic rainbow as a Photoshop Smart-Object then sent to printers who came a week later to fix it to the wall. I’ll get a real photo uploaded asap.

Previous digital art for 9xb

View 9xb digital art post here


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